In a series of fortunate events, the Qatar 2022 World Cup went to Argentina. Everything seemed predestined to happen, as it had twice in the past. So, for the first anniversary we "brought down to earth" the end of a story that was already scripted by the universe. This campaign ties the team’s historic wins to something greater: the cosmos. The spot reclaims the famous Three Marys constellation as Argentina’s own, linking each star to the National Team’s World Cup triumphs. Beyond the film, a digital activation invited fans to complete the AFA crest by capturing stars in the sky via IG Stories, turning the night sky into a tribute to the champions.